1 March 2013

Arriving in Paris with Daniela Agnelli

PARIS: Guest editor Daniela Agnelli is the fashion director of ST Fashion and Telegraph Magazine. She grew up in Milan, Italy, and had a love of all things fashion from an early age. She moved to London 18 years ago and worked for publications in the UK and the US, including Marie Claire, InStyle and Harper’s Bazaar. She is dedicated to developing new projects and ideas for herself and the Telegraph, where she has worked for the past five years. After fashion, her passions include travelling, golf, yoga and Pilates. She lives in London and reports for IRMASWORLD.COM from the Paris fashion shows.

How was the H&M show on Wednesday night?
I got into Paris and went straight to the H&M show at 9:30 pm. The show was at Musée Rodin, an amazing location! Quite a shock though, considering that this location has always been used for YSL or CD Couture .... and now H&M! Quite extraordinary and probably it’s a sign of the fashion business at the moment!

The show was very well styled and they had all the top models walking on it. From Cara de La Vigne to Joan Small …just to name few. They built a marquee in the garden of the museum and recreated inside different rooms like going to a private home ...at the end of the show the backstage was transformed into a disco dance!

And the morning after: What do you do when waking up in Paris?
In the morning when I wake up I try to organise my day ...look at the schedule and try to understand how to make the most of my day between shows and appointments.

How was your first day in Paris?
Yesterday I saw 5 shows! My first day in Paris! I started with the most awaited show of the season – Alexander Wang for Balenciaga! He showed in an intimate salon on Avenue George V. It was a very beautiful show, quite unexpected Balenciaga. He did a collection respecting the brand’s archive but using a modern silhouette and great tailoring, cocoon coats and jackets with rounded volumes. Very well executed! I thought very grown-up for a 29-year-old master of the street sporty look! Then there was Carven, Balmain, Anne Demeulemester, Rick Owens and Nina Ricci.
The dulcis in fundo of the day was Lanvin! Always a good and happy way to end a long fashion day, especially in a location like the Ecole des Beaux-Arts! It was quite relaxed at the arrival with male ushers serving popcorn and soft drinks and mini bottles of champagne... Night and day was mixed together. The mood was very young and relaxed, even in the shoes, most of them flat!

Can a lipstick put you into a mood for a show?
I am not wearing lipstick at the moment. I went for more neutral look and if I wear it has to be nude! I am more into eyes...

What do you read at the moment?
I am reading a novel from a Spanish writer that my sister gave me to relax my mind in between shows.

If you travelled light, what are your absolute necessities for Paris?
I didn’t have time to unpack my clothes from Milan Fashion Week and repack for Paris....but I added more clothes: another fur coat (Paris is very cold at the moment!), 3 pairs of shoes (more heels and another ankle boot!), and a couple of evening dresses (I had a look of my schedule and there are a few glam dinners and parties coming up...

Who are you seeing tonight?

Tonight after the shows I have drinks at Eddy Borgo show room/apartment and dinner at Vanessa Bruno’s home. Should be fun and cosy!
A demain!

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IRMA

brings good news to you.
She lives and travels around
the world, stopping wherever
she sees something interesting,
reporting on what inspires her.
She finds beauty in the
most varied places,
from fashion shows
to art exhibits, from lonely
beaches to bustling cities.

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MUNICH

When in Munich my
favorite store to look
for the best selection
of clothes is THERESA.
The staff is competent
and always has the
best ideas for styling
and mixing different
designers together.

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